Track Your Results!
October 17th, 2005 by Michael HumphreysTrack Your Results
Here’s one question I ask every new massage coaching client:
Do You Track Your Marketing Or Advertising Results?
I have a small confession to make: I’m not the most organized person in the world. But I learned the hard way how important it is to track your marketing results.
If you don’t know how much you are spending on getting new massage clients, you honestly can’t say if you are spending too much. Or too little.
You might think that an advertisement you ran underperformed. Perhaps you didn’t get a flurry of phone calls right away. Yet, if you tracked the results of your efforts, you may find that you got a steady trickle of new clients over months from that one ad instead.
All The Best,
Michael Humphreys
Help Your Practice
Posted in Massage Practice Building |